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Gemini live video and screen sharing is now free for Android users

EnGadget - Thu, 04/17/2025 - 11:00

Google is now offering Gemini live video and screen sharing to just about every Android user who wants them — totally free. The announcement comes just a couple weeks after Google first rolled out the features. They have been available to all Pixel 9 and Samsung Galaxy S25 owners and through a Google One AI Premium plan for other Android users with the Gemini app. Now, Google says that "great feedback" has motivated the company "to bring it to more people." 

Gemini live video and screen share allows you to ask Gemini about anything on your screen or directly in front of you. For example, you can take a picture of an item of clothing and get info about its materials. You can also ask it about something you've found on the internet, like a word in a story that you've never heard before. 

We’ve been hearing great feedback on Gemini Live with camera and screen share, so we decided to bring it to more people ✨

Starting today and over the coming weeks, we're rolling it out to *all* @Android users with the Gemini app. Enjoy!

PS If you don’t have the app yet,… https://t.co/dTsxLZLxNI

— Google Gemini App (@GeminiApp) April 16, 2025

Google will be rolling the tools out over the coming weeks to all Androids that are compatible with the Gemini app. According to a Google spokesperson, this is all "Android devices with 2GB of RAM or more, running Android 10 and up." 

This article originally appeared on Engadget at https://www.engadget.com/ai/gemini-live-video-and-screen-sharing-is-now-free-for-android-users-140051993.html?src=rss
Categories: Technology

The Google TV Streamer 4K drops to a record low of $79

EnGadget - Thu, 04/17/2025 - 10:35

Sure, it's getting warmer outside but, if you ask me, there's no reason that should get in the way of watching TV. With that in mind, we're very excited to see that our favorite all-in-one streaming device is now on sale. 

Right now, you can get the Google TV Streamer 4K for $79, down from $100 — a 21 percent discount. This deal is the lowest price we've seen since the device went on sale in October of last year. The low price is (unsurprisingly) available on Amazon, but is also the same if you purchase it directly from Google

We gave the Google TV streamer 4K an 87 in our review thanks to features like its great interface that keeps everything organized and clear, even across different streaming sources. It also has a simple, easy-to-use remote and switches between content very quickly. However, it does require an HDMI cord (which is not included) and doesn't work with Wi-Fi 6 or 6E. 

Follow @EngadgetDeals on X for the latest tech deals and buying advice.

This article originally appeared on Engadget at https://www.engadget.com/deals/the-google-tv-streamer-4k-drops-to-a-record-low-of-79-133539395.html?src=rss
Categories: Technology

Strava buys UK-based personalized running plan app Runna

EnGadget - Thu, 04/17/2025 - 10:30

Strava has exercised its right to expand. A bad pun, yes, but apt considering the exercise tracking app has purchased Runna, a UK-based company that provides its users personalized running plans and coaching. The deal proceeded for an undisclosed sum of money. 

Strava reports that interest in running has grown significantly, with 43 percent of its members wanting to do a big race or event this year. "Running is booming worldwide — nearly 1 billion runs were recorded on Strava in 2024. Runna’s mission to give every runner a personalised plan to achieve their goal is a perfect fit," Strava CEO Michael Martin stated. "Coming off Strava’s accelerated innovation and unprecedented growth last year, it was the right time to look for complementary businesses that could create even greater value for our users." Last year, Strava launched features such as a family plan and night heat maps

Runna launched in 2022, but has since grown to a team of 180 employees working on an app available in 180 countries. According to Martin, Strava and Runna will be kept as separate apps for the time being, with plans to expand the latter's team and resources. 

This article originally appeared on Engadget at https://www.engadget.com/apps/strava-buys-uk-based-personalized-running-plan-app-runna-133044850.html?src=rss
Categories: Technology

Nike and Hyperice to release the Hyperboot warm-up footwear for athletes on May 17

EnGadget - Thu, 04/17/2025 - 10:00

Nike has teamed up with Hyperice, a company that specializes in products meant for muscle recovery and relaxation in athletes, to launch the Hyperboot. Originally introduced in the summer of 2024, the Hyperboot looks pretty much like a pair of chunky high-top shoes. The companies said it's more than that, however, calling it a "heat and dynamic air-compression massage tool" that you can walk in.

It's equipped with dual-air bladders with heating elements throughout its entire upper. The Hyperboot was designed to massage its wearer's feet with sequential compression patterns designed to "drive heat deep into the muscle and tissue in the foot and ankle." Apparently, that helps athletes feel like they've already warmed up before they even start their warm-up routine. It also helps them recover much faster. Nike and Hyperice have been testing the Hyperboot with help from athletes, one of whom was Sha'Carri Richardson, Olympic gold medalist for track and field, who said that the device allowed her to "start warming up and recovering while still being mobile." 

Wearers will be able to synchronize their boots with the press of a button to make sure they're delivering compressions at the same time. They'll also be able to choose from three levels of compression and three levels of heat. And for those wondering why the boots' soles are so thick, it's because that's where the battery packs are located. They can power the footwear for one to one-and-a-half hours on maximum setting and up to eight hours in massage mode with no heat. It takes five to six hours to charge them. 

The Hyperboot might look like a concept, but it'll soon be something you can actually buy. It will be available from Nike's and Hyperice's websites, as well as from some of their retail partners, starting on May 17 in North America. They're also planning to release it worldwide later this year.

This article originally appeared on Engadget at https://www.engadget.com/wearables/nike-and-hyperice-to-release-the-hyperboot-warm-up-footwear-for-athletes-on-may-17-130019623.html?src=rss
Categories: Technology

Sifu dev's soccer game Rematch arrives June 19

EnGadget - Thu, 04/10/2025 - 14:00

Slocap’s next game Rematch will be available on June 19. It’ll cost $30 and will be playable on PC, Xbox Series X/S and PS5. The announcement was made at the The Triple-i Initiative indie showcase.

Rematch is a soccer title, which may seem surprising for the company that made the brawlers Sifu and Absolver. However, it looks to be an arcade-focused affair instead of a serious sim. There are both 5v5 and 4v4 matches and the action looks fast-paced.

There are no fouls, offsides or anything like that, as the title has been “designed for nonstop competitive play.” The game even has a Rocket League-style boundary wall, so the ball never goes out of play. Rematch offers a number of quickplay modes to get started with and a variety of backdrops for matches. There's even an underwater field. 

Preorders are already online and there’s an open beta set to kick off (get it?) on April 18. Players can register for this two-day event right now. There are also a couple of other editions of the game that cost extra. The Pro Edition costs $40, but allows people to play the game a few days early and offers cosmetic and gameplay upgrades. The Elite Edition includes the contents of the Pro Edition, but offers even more upgrades. These include sneakers to “give your footwork the dazzle it deserves." This version costs $50.

This article originally appeared on Engadget at https://www.engadget.com/gaming/sifu-devs-soccer-game-rematch-arrives-june-19-170031959.html?src=rss
Categories: Technology

The Blink Video Doorbell is on sale for a record low price of $30

EnGadget - Thu, 04/10/2025 - 13:26

Amazon is running a sale on its Blink home security devices. Among the items that have seen a price drop is the Blink Video Doorbell, which is available for a record low of $30. That's half what you might otherwise pay for it.

The doorbell allows you to answer your door using your phone. You can see who rang your doorbell via a 1080p video stream (there's an infrared night vision mode) and chat to them using the two-way audio feature. You can also receive alerts when the Video Doorbell detects motion.

The Video Doorbell can operate wirelessly on two AA batteries (it comes with a pair). Alternatively, you can hook up the device to existing wiring and it can trigger your existing in-home chime when the button is pressed.

Wiring the Video Doorbell or pairing it with a Sync Module (which is sold separately) will allow you to use Alexa to answer your door or bring up a live view of what the camera sees. Other features include privacy settings and custom alerts. However, a paid Blink subscription is needed to save and share video clips on the cloud after a free 30-day trial.

The Blink sale also includes a discount on the Mini 2 camera, which is similarly half off. It can be yours for $20. The camera can operate as a plug-in chime for a connected Blink Video Doorbell. It's also our pick for the best budget security camera. Meanwhile, a bundle with the Outdoor 4 cam (our top pick for the best security camera for Alexa users), Video Doorbell and Mini 2 is $100, which is also half off.

Follow @EngadgetDeals on X for the latest tech deals and buying advice.

This article originally appeared on Engadget at https://www.engadget.com/deals/the-blink-video-doorbell-is-on-sale-for-a-record-low-price-of-30-162649933.html?src=rss
Categories: Technology

Cheeky household object romance sim Date Everything! is now arriving in June

EnGadget - Thu, 04/10/2025 - 13:25

The absurdist romance sim Date Everything! has yet another release date. After two delays, creators Sassy Chap Games and Team17 said on Thursday that the cheeky sandbox dating game will launch on June 17.

Date Everything! is an appropriate title for a game that lets you woo human personifications of household objects. (Shut-ins, rejoice!) Each datable item offers three paths, determined through dialog branches: love, hate and friendship. So, for example, you can fall in love with your cabinet (the dashing Cabrizio), forge a friendship with your wisecracking water heater (Winnifred) or create a bitter rivalry with your wall (the Spartan-looking Wallace).

You can even encounter Doug, your (shirtless and jacked) sense of existential dread, who lurks in a dimly lit hallway.

Sassy Chap Games / Team17

The game offers multiple endings for each character, so it should provide plenty of replayability. It has 70,000 dialog lines and some recognizable actors on its cast list, including Felicia Day (Supernatural, Fallout) and Troy Baker (The Last of Us, Indiana Jones and the Great Circle).

After blowing past its previously planned release dates (October and February), Date Everything! is set to arrive on June 17. Assuming there aren't further delays, digital versions will be available that day for PC, Switch, PS5 and Xbox Series X/S, with physical versions arriving sometime after that. There's no pricing info yet.

You can get a better sense of the game's surreal premise in the new trailer below.

This article originally appeared on Engadget at https://www.engadget.com/gaming/cheeky-household-object-romance-sim-date-everything-is-now-arriving-in-june-162554080.html?src=rss
Categories: Technology

Global emissions due to AI-related chipmaking grew more than four times in 2024

EnGadget - Thu, 04/10/2025 - 13:03

A pair of studies analyzing the effects of AI on our planet have been released and the news is fairly grim. Greenpeace studied the emissions generated from the production of the semiconductors used in AI chips and found that there was a fourfold increase in 2024. This analysis was completed using publicly available data.

Greenpeace

Many of the big chipmakers like NVIDIA rely on companies like Taiwan Semiconductor Manufacturing Co and SK Hynix Inc. for the components of GPUs and memory units. Most of this manufacturing happens in Taiwan, South Korea and Japan, where power grids are primarily reliant on fossil fuels. This accounts for some of the increase in global emissions. The organization also says that global electricity requirements for AI could experience a 170-fold increase by 2030. 

Greenpeace

Greenpeace’s estimates have led some to worry that the AI race could derail global decarbonization goals, according to a report by Bloomberg. The nonprofit recommends that governments in eastern Asia transition to renewable power for chip manufacturing, but the opposite seems to be happening. South Korea recently announced plans to build plants for four gigawatts of gas-fired power generation. Taiwan has used the increased power demand related to AI as an excuse to expand liquid natural gas projects and grid infrastructure.

Another study by The International Energy Agency (IEA) took a look at the US. The analysis suggested that power consumption by AI-adjacent data centers could account for half of the growth in electricity demand by 2030. As a matter of fact, the US economy could be on track to consume more electricity for processing data than for manufacturing all energy-intensive goods combined. This includes aluminum, steel, cement and chemicals.

IEA

Electricity demand from global data centers could more than double by 2030 to around 945 terawatt-hours (TWh). That’s more than the entire electricity consumption of Japan. It’s a whopping 30 times more than the electricity consumption of Ireland.

Proponents of AI say that the massive energy needs will eventually abate as the technology leads to scientific discoveries that accelerate innovation in fields like batteries and solar photovoltaic (PV) technology. However, that’s a big fat maybe.

This article originally appeared on Engadget at https://www.engadget.com/ai/global-emissions-due-to-ai-related-chipmaking-grew-more-than-four-times-in-2024-160304017.html?src=rss
Categories: Technology

The best smartphones to buy in 2025

EnGadget - Thu, 04/10/2025 - 13:00

You might already have a good idea of which smartphone you want to be your next one. But there are more solid options available now than ever before, making the decision not as cut-and-dry as it used to be. While the decision is a bit easier if you know you want an iPhone, there's even enough variation between those new models that you may have to think about it longer than you anticipated. If you’re an Android person, you have even more options to choose from — including foldables — and more questions to answer before you spend any money.

At Engadget, we review phones regularly and have tested dozens over the years. Whether you’ve had your eye on one of our current top picks, one of Samsung's Galaxy S25 phones, a cheap phone or another device, we’re here to help you decide which is the best phone to buy this year.

Android or iOS?

When you're searching for the best smartphone, it becomes clear that each OS has its pros and cons. Apple’s tight-knit ecosystem makes it super easy to share data between iPhones, iPads and Macs or seamlessly hand-off phone calls or music from one device to another. At the same time, you’re effectively locked in, as services like Apple Messages aren’t available on other platforms.

As for Android, there’s a much wider range of handsets from companies like Google, Samsung, Sony and more. However, Android phones don’t enjoy that same length of software support and often have lower trade-in values. In short, there’s no wrong answer. However, you will want to consider how your phone will fit in with the rest of your devices. So unless you’re really fed up with one OS and willing to learn another, it probably doesn’t make a lot of sense to switch from an iPhone to an Android phone (or vice versa) – especially if everyone else in your household is using the same platform.

Cameras

Since your cell phone often pulls double duty as your primary camera, figuring out what kind of photo tools you want is key. Nowadays, practically every mobile phone can take a great picture in bright light. But if you want a long optical zoom, you’ll probably have to upgrade to a more expensive device.

Cherlynn Low / Engadget

Mid-range phones often only have two rear cameras (a primary wide-angle lens and a secondary ultra-wide camera) and can sometimes struggle in low-light situations. Each phone maker also has various features that might be a better fit for your style, with Apple offering four different color presets on the latest iPhones, while Google’s Pixel 9 Pro comes with neat tools like dedicated long exposure and Action Pan modes.

Will you get mmWave 5G or Wi-Fi 7?

The good news is that in 2025, most phones have at least Wi-Fi 6 or Wi-Fi 6e and support for some kind of 5G connectivity. However, if you want the fastest wireless speeds possible, it’s going to cost you a little extra. For example, on certain networks, mmWave 5G offers up to gigabit download speeds, less latency and better bandwidth. But mmWave 5G also requires more sophisticated (and pricier) modems, which means support for it is often missing on less expensive devices.

On the bright side, mmWave 5G isn’t as widely available as other versions of 5G, so depending on where you live and what network you’re on, you may not be missing out on much right now if you buy a phone that doesn’t support it. It’s a similar situation for Wi-Fi 7, which is available on some high-end handsets like the Galaxy S25, but harder to find on cheaper devices. Wi-Fi 7 also requires you to have a compatible router, so unless you know you need it or have a specific use case in mind, the lack of support for mmWave 5G or Wi-Fi 7 shouldn’t be a dealbreaker when looking for a new phone.

Other features to consider

Because not everyone agrees on what makes the best phone, you should think about any other specs that might be extra important for you. Mobile gamers will almost certainly appreciate the 120Hz refresh rates you get on phones like the Samsung Galaxy S25 or the Apple iPhone 16 Pro. Alternatively, if long battery life is important, you’ll probably want to go with a larger iPhone or an Android phone with a battery that’s between 4,000 and 5,000 mAh in size. Meanwhile, if you find yourself juggling a lot of devices, it can be really nice to have a phone that supports reverse wireless charging, which on Samsung phones even lets you recharge the company’s Galaxy Watches.

Other smartphones we've tested Samsung Galaxy S25 Ultra

Like its predecessor, the S25 Ultra is an incredibly versatile phone. It’s one of the few handsets that come with an included stylus and premium features like a gorgeous 6.9-inch AMOLED display, titanium frame and a 5x telephoto camera. It also has excellent performance and strong battery life. The issue is that, aside from improved AI, this year’s phone doesn’t offer that much more than the previous model (or the one before that), and with prices starting at $1,300, we feel it needs to do more to earn a top pick spot.

OnePlus 13

While the OnePlus 13 features some basic AI features like Google’s Circle to Search and Gemini assistant, it’s really just an old-fashioned flagship in all the best ways. That’s because instead of focusing on machine learning, OnePlus crammed the phone with tons of top-notch hardware. It sports a 6.8-inch OLED display with an incredible peak brightness of up to 4,500 nits. The OP13 also offers excellent performance thanks to Qualcomm’s Snapdragon 8 Elite chip, along with 16GB of RAM and 512GB of storage. There are also three 50-MP rear cameras including one with a 3x telephoto zoom and a massive 6,000 mAh battery that’s bigger than what you get in practically all of its competitors.

OnePlus didn’t skimp on the phone’s design either, as the OP13 still comes with the company’s signature Alert Slider. Plus, if you opt for the blue or white variants, you’ll get a durable and very touchable vegan leather back that helps the phone stand out among all its glass brick rivals. But the best part is that starting at $900, it costs less than an equivalent Galaxy S25+ too.

FAQs How do I know which smartphone is the best for me?

While choosing the best smartphone can be challenging, it mostly comes down to how you plan on using the device. All of the best phones available now get the basics right — you’ll be able to make calls, text and access the internet without many hiccups. If your smartphone is your most used gadget, you may want to consider paying for a device on the higher end of the price spectrum. That will get you better overall performance, higher-quality cameras and a phone that will last for many years. If you don’t use your phone for everything, you may be able to compromise on performance and extra perks and spend less on a still-capable handset.

How much is a smartphone?

Smartphones range in price from $300 to over $1,500. The best budget phones available now will usually compromise on overall performance, design, camera prowess and extra features to keep costs down. On the flip side, the most expensive phones will have powerful processors, triple-camera arrays and even flip or fold designs. Most people will find a phone that fits their needs somewhere in the middle of that wide price range — we’ve found that most of the best smartphones available right now cost between $500 and $1,000.

What can you do on a smartphone?

Smartphones are essentially small, portable computers that let you do things like check email, browse social media, follow map directions, make contactless payments and more. This is all on top of the basics like making phone calls and texting, which we’ve come to expect in all modern cell phones. Smartphones have also mostly replaced compact cameras thanks to their high-quality, built-in shooters, and the fact that most smartphones today as just as portable, if not more so, as compact cameras.

How long do smartphones last?

Smartphones can last years and people are holding on to their phones longer now than ever before. Software updates and battery life are two of the biggest factors that can affect phone longevity. Apple promises five years worth of software updates for its latest iPhones, and Google promises the same for its Pixel phones. Samsung phones will get four years worth of Android updates from the time they launch. As for charging speeds and battery life, your phone can deteriorate over time as you use and recharge your phone on a regular basis.

Recent updates

April 2025: Updated to include the Google Pixel 9a.

February 2025: Updated to include the iPhone 16e.

January 2025: Updated to include details about Samsung's latest Galaxy S-series phones.

September 2024: Updated to include the latest iPhone 16 models and a new midrange iPhone top pick.

This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/best-smartphones-140004900.html?src=rss
Categories: Technology

Bungie's Marathon won't force Xbox and PC players to log in with a PlayStation account

EnGadget - Thu, 04/10/2025 - 11:41

Bungie is set to take the wrappers off Marathon this Saturday and reveal gameplay from its first non-Destiny project in many years (and its first new one since joining Sony in 2022). Before that though, the studio has confirmed one detail about the multi-platform extraction shooter that PC and Xbox gamers may like to hear. The game won’t force players to log in with a PlayStation account on those platforms.

The Marathon team confirmed on the game’s official Discord server that "Marathon will not require a PlayStation Account for players on PC and Xbox." The developers said this in response to a user who was concerned that they might not be able to play Marathon on PC, since PSN wasn’t supported in their country.

This is relevant considering the Helldivers 2 mess from last year. The PC version of that Sony-published game was going to require players to connect to a PSN account. That wasn’t enforced during the first three-ish months Helldivers 2 was available on Steam due to network issues, but it was later going to come into effect. The shift would have locked out players who had already bought the game in countries where PSN wasn’t available.

Sony quickly backtracked on the PSN requirement for Helldivers 2 following a backlash but the situation tarnished the reputation of a great game. The company later dropped mandatory PSN logins for many of its single-player games on PC, though it tried to incentivize players for linking their Steam account to PSN by offering in-game goodies.

Bungie hasn't said much about Marathon since announcing its revival two years ago, but the gameplay showcase this weekend will shed much more light on what the game's all about. For what it's worth, streamer DrLupo claims to have been playtesting Marathon through various iterations over the last six years, and said it's gotten better each time he's tried it.

This article originally appeared on Engadget at https://www.engadget.com/gaming/bungies-marathon-wont-force-xbox-and-pc-players-to-log-in-with-a-playstation-account-144127907.html?src=rss
Categories: Technology

France to ban students from keeping smartphones in schools

EnGadget - Thu, 04/10/2025 - 11:00

The last decade or so has seen schools and governments alike working on a substantial question: To what degree should students be allowed access to their phones? France has been among those leading the charge, requiring smartphones to be turned off during school hours since 2018. Now, the country is taking things a step further, insisting that students leave their phone in lockers or pouches, The Guardian reports

France's education minister and former prime minister Élisabeth Borne announced the new regulation, which will go into effect in middle schools come September. "At a time when the use of screens is being widely questioned because of its many harmful effects, this measure is essential for our children’s wellbeing and success at school." 

The decision follows two key events, a pilot program reported on by multiple sources and published expert recommendations. The former involved 180 middle schools comprised of over 50,000 students. Over the last six months, participants have done a "digital pause," putting their phones in a locker or pouch that is unlocked when they finish the day. Borne announced that the trial was successful in improving school's atmospheres. She added that schools will choose whether to use lockers or pouches, costing them up to a few thousand euros (€3,000 equals $3,331, for example). 

The 2024 report, commissioned by President Emmanuel Macron, issued recommendations including no smartphone use for children under 13 years of age and no "conventional" social media access until they reach 18. The recommendations, led by a neurologist and an addictions psychiatrist, additionally pushed for limited to no screen-time for children, depending on their age. 

The UK and the US are among the other countries exploring similar school-based measures to France. In 2024, the UK government released guidance for schools on banning phones in educational spaces. Both New York and California's governors have also supported measures to limit smartphone use in schools. 

This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/france-to-ban-students-from-keeping-smartphones-in-schools-140053272.html?src=rss
Categories: Technology

Google Pixel 9a review: Basic in just the right way

EnGadget - Thu, 04/10/2025 - 10:00

The push for the latest, greatest and most feature-packed gadgets often results in so much pressure that buying anything else can feel like self-betrayal. And while the Pixel 9a is technically a new device, its chip is six months old. The same goes for its design, which is nearly a carbon copy of its older sibling. To make matters even worse, this phone is meant to be a more affordable entry into the Pixel phone family, which feels like a death sentence for anyone who cares about keeping up with the Joneses (or just the most up-to-date specs). But you know what? That's okay, because starting at $500, the Pixel 9a offers the best value of any Android phone today.

Design and display: Simple but sturdy

The Pixel 9a looks so similar to the standard model — especially from the front — that it's hard to tell them apart until you put them side by side. Once you do, you'll notice the 9a features slightly thicker bezels. But aside from that, there aren't a ton of differences. You still get a relatively compact 6.3-inch OLED display with a 120Hz refresh rate and a peak brightness of 2,700 nits, just like on the regular Pixel 9. It's sharp, it's colorful and it's simply one of the best displays in this price range.

If you pick both of them up, you may also notice that the 9a is also a touch lighter (6.56 ounces vs 6.98 ounces). That discrepancy is due to Google forgoing Gorilla Glass 3 for the backpanel in favor of recycled polycarbonate (aka plastic). That said, you still get a sturdy aluminum frame (also made from recycled materials) and an IP68 rating for dust and water resistance.

The 9a's biggest departure by far is that unlike every other Pixel dating back to the Pixel 6, it doesn't have a large bar or visor housing its cameras. Instead, you get a small teardrop-shaped protrusion that houses the main and ultra-wide shooters. The module is so shallow it practically sits flush against the phone, which makes this one of the few handsets in recent memory that actually sits flat on a table. Granted, this is a really minor design tweak, but as someone who doesn't like cases, I think it's a nice touch.

Performance: Good enough speed Sam Rutherford for Engadget

Just like the rest of the Pixel 9 family, the 9a is powered by Google's Tensor G4 chip. The major change is that instead of featuring 12GB of RAM, you only get 8GB. That said, unless you're frequently switching between apps or doing more intense things like gaming or video editing, you aren't really going to notice a huge difference. In Geekbench 6, both phones posted very similar results with a multi-core score of 4,294 for the 9a and 4,360 for the standard Pixel 9. The biggest potential impact of this for most people is that you won't be able to have quite as many apps running in the background, and if you switch between them often, you may spend some extra time reloading.

The Pixel 9a also supports nearly all of Google's AI-powered tools including helpful stuff like car crash detection and Call Assist. You also have access to more advanced tools like Gemini Live (including camera and screen sharing) and Pixel Studio (now with the ability to generate images of people), the latter of which can be a fun way of creating silly custom images to troll your friends. Well, at least that's what I use it for.

Sam Rutherford for Engadget

However, software support isn't quite the same as you get on more expensive models. That's because one app that I've grown quite fond of on recent Pixels — Google's Screenshots app — isn't available on the Pixel 9a. This is definitely a bummer, because I found the ability to use AI to quickly search through all the screencaps I've taken is way better than doing it manually. I'm not entirely sure why it's not available considering some of the other machine learning-based features that do work. But when asked, a Google representative told me that in order to "maintain a $499 starting price, the company did have to make some trade-offs. As a result, some [of the standard Pixel 9's] features won't be available on the Pixel 9a."

Cameras: Better image quality than phones twice its price Sam Rutherford for Engadget

When it was first announced, Google claimed the 9a would have the best cameras of any phone under $500. And after considering the Pixel family's pedigree for excellent image quality, I pitted the phone's 48-MP main camera and 13-MP ultra-wide cam up against the Samsung Galaxy S25 Ultra to give it a real challenge. And despite costing $800 less, it acquitted itself with aplomb.

In a daytime photo of a cozy coffee shop, the Pixel 9a preserved more details and produced a generally better looking image than a similar pic taken by the S25U (though part of that is due to Samsung's tendency to oversharpen). But perhaps an even better example of this was when I took photos of a croquette. Not only did the Pixel 9a's shot look more accurate, it featured better colors and was generally much more appetizing. And in low light, I got similar results with the 9a doing a great job with white balance while capturing sharp, detailed images despite the tough conditions.

While the Pixel 9a doesn't have a dedicated telephoto lens, Google tries to make up for that with Super Res Zoom, which uses AI to support up to 8x digital zoom. On top of that, the phone has a macro focus mode. That said, you won't find a specific setting for it in the Camera app, because it activates automatically whenever you get really close to something. You'll know it's working when you see a tiny flower icon pop up in the corner of the screen. I found this mode gives you a way to capture a bit more detail, but nailing focus can be a bit finicky. I often had to adjust the phone a tiny bit forward or backward to find the camera's sweet spot.

Battery Life: The best yet from any Pixel Sam Rutherford for Engadget

Equipped with a 5,100 mAh power pack, the Pixel 9a just barely beats out its biggest sibling — the Pixel 9 Pro XL (5,060 mAh) — for the most battery capacity among Google's phones. What's more, the company claims the 9a has the best runtime of any of its handsets, which based on my testing, isn't just hot air. On our standard local video rundown test, the Pixel 9a lasted just over 28 hours on a single charge (28:04). That's half an hour better than what I got from a regular Pixel 9. Not too shabby.

The downside is that the phone's charging speeds haven't improved since last year, so you still get lackluster rates when using either wired (23 watts) or Qi wireless (7.5 watts) power adapters. That's notably slower than what you get from a standard Pixel 9 (27 watts wired and 15 watts wireless), which is probably one of the most compelling reasons you'd want to upgrade to the 9a's more expensive siblings. To better highlight the phone's lethargic charging speeds, I put it on a compatible pad at 25 percent battery and after 10 minutes, it only sucked down an extra 5 percent. On the 9a, wireless charging is definitely something you use more for convenience than speed.

Wrap-up Sam Rutherford for Engadget

Look, the Pixel 9a might not be jam-packed with fancy features and its raw specs aren't super impressive. I would love to see Google add a true telephoto lens and its charging speeds (both wired and wireless) could be better. But for $500, Google's most budget-friendly phone covers all the bases and then some.

The 9a’s camera quality can hang with flagships twice its price and it has more than enough performance for all but the most demanding gamers or multitaskers. When you add in support for almost all of Google's software like the Recorder app, Pixel Studio and more, you get a really compelling package. Plus, the lack of a big camera bump means this thing is surprisingly sleek. If my kids were old enough to need a cell phone, this is what I would buy. For everyone who says that all they want is a simple, solid handset with a nice screen that can take high-quality photos, this thing is basic in all the best ways.

This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/google-pixel-9a-review-basic-in-just-the-right-way-130050005.html?src=rss
Categories: Technology

Apple TV+ deal: Get three months of access for only $9

EnGadget - Thu, 04/10/2025 - 09:30

Apple TV+ has a ton of popular originals like Ted Lasso, Severance, Slow Horses, For All Mankind, Foundation and Silo. If you've been meaning to check them out, you can do so for less right now. Apple TV+ is on sale right now for $3 per month for the first three months, bringing the total cost to just $9 for the entire period. That saves you a total of $21 off the standard $10 monthly cost of the subscription that we consider to be one of our favorite streaming services.

Apple's shows won 10 Emmy Awards in 2024, including a Slow Horses victory for outstanding writing in a drama series. Although its films weren't up for anything at this year's Oscars, it received 13 nominations in 2024, including Best Picture nods for Killers of the Flower Moon and Napoleon.

Three months of Apple TV+ for $9 is available through April 24. Both new and qualified returning subscribers (those who haven't been subscribed for the past 30 days) are eligible. You also must sign up via Apple directly and not through a third-party provider or your mobile wireless provider. If you don't want to pay full price after three months, just remember to cancel before the renewal date.

Check out our coverage of the best streaming deals for more discounts, and follow @EngadgetDeals on X for the latest tech deals and buying advice.

This article originally appeared on Engadget at https://www.engadget.com/deals/apple-tv-deal-get-three-months-of-access-for-only-9-193009145.html?src=rss
Categories: Technology

OpenAI files countersuit against Elon Musk's 'bad faith' attacks

EnGadget - Thu, 04/10/2025 - 09:30

OpenAI has filed a countersuit against Elon Musk, accusing him of staging press attacks and malicious campaigns on "the social media platform he controls," as well as of making "harassing legal claims" and a "sham bid for OpenAI's assets." In its filing, courtesy of TechCrunch, the ChatGPT-maker said Musk could not tolerate seeing such "success for an enterprise he had abandoned and declared doomed" and had made it his own project to take down the organization. It also said that Musk's efforts have ramped up in recent months after it announced its plans to restructure and become a for-profit entity with a non-profit division. 

Last year, Musk sued OpenAI, accusing it of ditching its nonprofit mission, becoming a "closed-source de facto subsidiary" Microsoft and of violating its foundational agreement to develop generative AI "for the benefit of humanity." But Musk, OpenAI said in its new lawsuit, is only pretending to represent the public and in truth is seeking to stop it from restructuring. Musk "advised that a similar reorganization was needed to salvage OpenAI's mission" years ago when he was still part of the company, it said.

After Musk filed a lawsuit last year, OpenAI published old emails from when he was still involved in its operations. The organization said Musk was there when it first started talking about going for-profit and even wanted majority equity, control of the initial board of directors and the CEO position. It also published an email wherein Musk suggested merging OpenAI with Tesla so that the automaker could fund its work. Musk left OpenAI in 2018 and eventually founded his own generative AI company, xAI. The AI company recently purchased X, formerly known as Twitter, for $33 billion. 

In a tweet, OpenAI said that Musk's actions are just "bad-faith tactics to slow down OpenAI" and that he's spreading false information about the organization, as well as aiming to seize control of its technology for his personal benefit. In its lawsuit, it said that Musk "should be enjoined from further unlawful and unfair action" and should be "held responsible for the damage he has already caused." OpenAI has to complete its reorganization by the end of this year or its private funding could be cut by as much as $10 billion

He’s been spreading false information about us. We’re actually getting ready to build the best-equipped nonprofit the world has ever seen – we’re not converting it away.

More info here: https://t.co/oCHU0MUAoL

— OpenAI Newsroom (@OpenAINewsroom) April 9, 2025

In response, Musk's legal team told Reuters that if OpenAI had taken a close look at his offer for the company, then it would know that the bid was serious and not a sham. "It's telling that having to pay fair market value for OpenAI's assets allegedly 'interferes' with their business plans," Musk's lawyer Marc Toberoff told the news agency. 

This article originally appeared on Engadget at https://www.engadget.com/ai/openai-files-countersuit-against-elon-musks-bad-faith-attacks-123030861.html?src=rss
Categories: Technology

Shutterstock licenses its video library to AI corporate video company

EnGadget - Thu, 04/10/2025 - 09:00

It's 2025, so it should be no surprise that another organization has sold its soul (entered into a licensing deal with an AI company) for an undisclosed sum. A new partnership allows UK-based Synthesia to access Shutterstock's content library for training its latest AI model, EXPRESS-2. This deal isn't the first of its kind for Shutterstock, which previously teamed up with OpenAI to sell stock images made using AI generator DALL-E 2.

Synthesia creates avatars for corporate videos about topics such as cybersecurity and good communication at work. It aims to use Shutterstock's video data to "try out new approaches that will improve the performance of EXPRESS-2, and increase the realism and expressiveness of our AI generated avatars, bringing them closer to human-like performances.," Synthesia stated in a release. 

Typically, Synthesia uses actors to create avatars, paying to use their likeness for three years. But, now it will have access to individuals through Shutterstock's videos. Though these people will not be used to create avatars but to model body language, tone of voice and how people look at a desk or while using a whiteboard, for example. 

While, it means that someone featured on Shutterstock won't suddenly see their face in a workplace video, it does mean that their existence — whether it's movements or words — is being fed to an AI company. It's just the latest case of a company choosing to license its content for AI training, similar to deals we've seen with the likes of DotDash Meredith, Time and Reuters, to name only a few instances. This deal is obviously different because Synthesia is training on videos and not words.

Update, April 10 2025, 9:51AM ET: This story has been updated to remove an implication that Synthesia was using content from specific creators without permission. 

This article originally appeared on Engadget at https://www.engadget.com/ai/shutterstock-licenses-its-video-library-to-ai-corporate-video-company-120004055.html?src=rss
Categories: Technology

The Black Mirror game Thronglets is real and available for iOS and Android

EnGadget - Thu, 04/10/2025 - 04:01

Netflix has released a game called Thronglets based on episode seven of the latest season of Black Mirror. It's like a game of Tamagotchi and Pokémon, with dark, existential themes like what you'd expect from a tie up for the series would be. Thronglets was developed by Night School, the same studio behind Oxenfree that Netflix had acquired in 2021. "Our explorations in narrative gameplay and Netflix’s track record of supporting diverse storytellers was such a natural pairing," said Sean Krankel, the founder of Night School Studio, at the time. 

In the series, Thronglets is at the center of episode seven's story, which is set in the same universe as Netflix's interactive movie Bandersnatch. It's a long-lost game by Tuckersoft, the same gaming studio in the movie, that hasn't been seen since it was cancelled in 1994. In the game, you'll have to hatch, evolve and raise creatures called Thronglets, bathing them, feeding them and entertaining them as they multiply more quickly than gremlins. Netflix says the game is not really only about raising virtual creations, though, but about "exploring the depths of human nature and the consequences of our digital obsessions." 

When you build groups of Thonglets known as a Throng, you can unlock video fragments of a documentary titled Ritman Retrospective. The videos are from a series of interviews with Tuckersoft chief Mohan Thakur (Asim Chaudhry) and the game's creator Colin Ritman (Will Poulter). At the end of the game, you'll get a personality test result that you can share on your socials. Thronglets, like Netflix's other games, are free to play on its iOS and Android app for anybody who has an account. It comes after the company's first gaming boss Mike Verdu left the company and after it announced that it will put a focus on party and narrative games. The new season of Black Mirror arrives on the streaming service today. 

This article originally appeared on Engadget at https://www.engadget.com/gaming/the-black-mirror-game-thronglets-is-real-and-available-for-ios-and-android-070128362.html?src=rss
Categories: Technology

Jimmi Simpson worried Black Mirror's return to the USS Callister wouldn't be 'essential'

EnGadget - Thu, 04/10/2025 - 04:00

After dozens of mind-bending, thought-provoking escapades across time and space, Black Mirror’s seventh season is tackling something new: its first-ever sequel episode.

The Emmy-winning Netflix series dropped its entire six-episode seventh season on Thursday, April 10, closing with the finale “USS Callister: Into Infinity.” The sprawling 90-minute episode rounds up many of the actors from Black Mirror’s season 4 episode “USS Callister” — including Cristin Milioti, Jimmi Simpson, Billy Magnussen, Osy Ikhile, Milanka Brooks and Paul G. Raymond — for another adrenaline-pumping adventure.

The USS Callister’s crew, still trapped in the Infinity company’s space-faring virtual reality MMORPG, are barely scraping by, robbing other players of their credits to simply survive. In the real world, the crew’s in-game robberies become problematic for Infinity’s greedy CEO James Walton (Jimmi Simpson) when a tenacious investigative reporter starts to ask questions, threatening to implicate the company and its former founder Robert Daly.

Sequels are generally difficult to pull off well, but “USS Callister: Into Infinity” is a rare exception, thanks to years of development by Black Mirror creator Charlie Brooker, who worked on the script on-and-off for years after “USS Callister” aired in December 2017 and became one of the show’s most popular episodes.

Simpson told Engadget he first learned he would revisit the Black Mirror universe in 2021. The 49-year-old actor holds credits in shows like Westworld, Dark Matter and Pachinko — and yet, Simpson is still “surprised” when projects come together.

“When people say it's happening, I don't believe them, ever, until it's definitely happening,” he said. Beyond his hesitation about gigs panning out in general, Simpson also had reservations that the original episode could successfully be iterated on. “It's a one-piece film. I was a little bit cynical," he said, "How are you going to top [the first episode].”

“They found not just the reason to spend more time with these characters, but the reason why the story wasn't done yet,” he continued. “That was my favorite part, that they made this sequel kind of essential.”

Nick Wall/Netflix

Revisiting Walton after seven years wasn’t as difficult as he thought it might be. “It was pretty natural. It was kind of like putting on an old suit that had ketchup stains all over it. So it's familiar, but smells weird,” Simpson mused. “And so I just dropped into that guy.”

It also helped that many of Simpson’s scenes this time were with Milioti, who reprises her role as an Infinity programmer, now turned captain of the USS Callister. For Simpson, she was the ideal acting partner.

“[Milioti] takes pauses like a jazz musician,” he explained, adding, “She's always making something alive, and so I think our work together was some of my favorite stuff.”

Brooker previously described season 7 as a “little bit OG Black Mirror” and “back to basics in many ways,” which bodes well for the beloved show. It left an indelible impression on viewers since premiering in 2011 by weaving heady speculative fiction premises with a deep sense of humanity.

Simpson hopes that longtime Black Mirror viewers — and fans of “USS Callister” in particular — find the show’s first “expansion” episode worth the long wait, and that they’re “beyond entertained” by what the cast and crew took time to painstakingly and lovingly create.

“Entertainment, you know, what we do, it's about giving you a nice time, because the world sucks sometimes,” he admits. “So let's spend some time together. We’ve got that in spades. I think we also have a little commentary on the power of loneliness and the power of togetherness, and it shows you both of those things perfectly.”

This article originally appeared on Engadget at https://www.engadget.com/entertainment/tv-movies/jimmi-simpson-worried-black-mirrors-return-to-the-uss-callister-wouldnt-be-essential-070050250.html?src=rss
Categories: Technology

Black Mirror is now a delightful escape from reality

EnGadget - Thu, 04/10/2025 - 04:00

The latest season of Black Mirror feels almost therapeutic as we peer over the cliff of civilizational collapse. Everything is awful, but at least we don't have to worry about renting out access to our brains from skeevy startups, or dealing with the consequences of a PC game's super-intelligent AI. Not yet, anyway. While Black Mirror felt like a horrifying harbinger of an over-teched future when it debuted in 2011, now it's practically an escape from the fresh hell of real world headlines.

That's not to say that the show has lost any of the acerbic bite from creator Charlie Brooker. Season 7 of Black Mirror, which debuts on Netflix on today, still occasionally veers into nihilistic territory, and at times it will emotionally devastate you. But now Brooker and his writers — Ms. Marvel showrunner Bisha K. Ali, William Bridges, Ella Road and Bekka Bowling — more deftly wield their talent for cultural analysis.

Minor spoilers for Black Mirror season 7 ahead.

Not all of the new episodes revolve around nefarious new tech, sometimes the tools themselves are genuinely helpful — it's humans who are often the real problem. And I suppose that was always the end-goal for Black Mirror. When our screens are turned off, we see ourselves. And most of the time, we're probably holding a smartphone.

The season's first episode, "Common People," is the most stereotypical Black Mirror tale. A loving husband (IT Crowd's Chris O'Dowd) discovers that his wife (Parks and Recs' Rashida Jones) has a terminal brain disease. Her only hope for survival comes from Rivermind, a startup that can digitally encode the damaged part of her brain and stream it to her head via the cloud. For a fee, of course.

Chris O'Dowd and Rashida Jones in "Common People."Robert Falconer/Netflix

You can pretty much guess where things go from there. I won't spoil the specifics, but the episode taps into the universal experience of paying ever more for subscription services that get inexplicably shittier. Cellphone and cable plans are the most obvious parallels, but ironically it also maps onto Netflix's own troubled evolution, which has led to significantly higher prices, confusing new tiers and more limitations around account sharing.

"Bête Noire" starts out like a psychological thriller: A successful confections designer (Siena Kelly) starts working alongside a former schoolmate (Rosy McEwen) who had been bullied for being a nerdy outcast. Inexplicably, McEwen's character becomes the office darling, while the star snack artist appears to lose her grip on reality. While there is ultimately a tech-related explanation for what's going on, the episode works best as an unhinged revenge story.

I'd also classify the season's two sequel episodes as campy fun, but for different reasons. "Plaything" re-introduces Colin Ritman (Will Poulter), the genius video game designer from the interactive Black Mirror episode "Bandersnatch," who developed a Sims-like computer game with adorable AI creatures. But this being Black Mirror, they're obviously more than meets the eye.

Netflix

The episode kicks off as an older disheveled man (Peter Capaldi) gets arrested, and reveals that he was a former game critic who became obsessed with the game and learned to understand the AI's song-like language. "Plaything" is far from the first episode of the series to delve into the possibilities of AI consciousness, but it's the most explosive spin Black Mirror has taken so far.

"USS Callister: Into Infinity" is a feature-length follow-up to the season 4 opening episode, and it's yet another sign that Brooker and his team simply want to lighten things up a bit. We follow the digital clones from the first episode as they try to survive in a popular online game by robbing other players. Meanwhile, their real-world counterparts discover their existence as they follow player complaints about these robberies.

"Into Infinity" delivers everything I loved about the original "USS Callister" — it's simultaneously akin to an episode of classic Star Trek and a modern cyberpunk thriller, while also being funnier and sharper. It's also a bit strange to see Cristin Milioti and Billy Magnussen paired up once again in a sci-fi show after starring together in Max's Made for Love. (And if you're looking for a bit more Black Mirror-esque dystopia in your life, that show is worth a watch.)

Emma Corrin in "Eulogy."Netflix

"Hotel Reverie" and "Eulogy," both feature neural connection gadgets that can instantly transport people into immersive digital worlds. (According to a viral marketing site, it's called the Nubbin.) It's sort of like putting on a VR headset and haptics suit, except you only need to place a small puck by your temple. Once again, though, the technology is far from the most interesting aspect of the episodes. 

In "Hotel Reverie," an actress (Issa Rae) who is bored with the limited roles Hollywood is giving her gets a chance to do something completely new: Inject herself into a classic film. She's not just remaking the original film, she's replacing the lead male actor and working alongside digitized versions of the rest of the cast. The film, also called Hotel Reverie, was already a tale of forbidden love, but it becomes even more transgressive as a love story between two women. It's not quite as transcendent as "San Junipero," but the episode will definitely make your heart ache a bit.

And speaking of heartache, I'd recommend bracing yourself for "Eulogy," a monumental episode featuring some of Paul Giamatti's finest work. We're introduced to him as an older man who gets a strange call: Someone he used to know has died, and their family would like him to contribute some virtual memories via a company called Eulogy. The startup sends him a neural puck, which is powered by a plucky virtual assistant. The puck can record his memories, but even more intriguing, it lets him step directly into virtual memories via old photos.

Paul Giamatti in "Eulogy."Nick Wall/Netflix

Giamatti recounts a tale of lost love, and by the end of the episode you're reminded that few actors can embody soul-crushing regret as well as him. All of the whiz-bang technology in the episode is just a vehicle to see Giamatti's heart fully exposed. (Get you a man who can do that and also give his all as Rhino in the forgettable Amazing Spider-Man 2.)

It took about five seconds of scrolling through Bluesky to snap me back to the hellscape of reality after binging this season of Black Mirror. I was riding high on a wave of emotion and energy, the sort of feeling you get when experiencing the work of talented artists at their peak. One news headline washed that all away. I used to need a breather between earlier Black Mirror episodes to escape Brooker's bleak sensibility. Now, the dystopian show is my balm.

This article originally appeared on Engadget at https://www.engadget.com/entertainment/tv-movies/black-mirror-is-now-a-delightful-escape-from-reality-070019017.html?src=rss
Categories: Technology

Labor and nonprofit coalition calls on California AG to stop OpenAI from going for-profit

EnGadget - Wed, 04/09/2025 - 21:25

A group of organizations, including nonprofits like LatinoProsperity and labor groups like the California Teamsters, are petitioning California Attorney General Rob Bonta to stop OpenAI from becoming a for-profit entity, The Los Angeles Times reports. OpenAI announced plans to transition to a public-benefit corporation in 2024, and reportedly has two years to pull it off or risk a large portion of the money its raised become debt.

The group's primary concerns are that OpenAI "failed to protect its charitable assets" and is actively "subverting its charitable mission to advance safe artificial intelligence." OpenAI started as a nonprofit research organization studying AI, but transitioned to a for-profit company that's overseen and run by a nonprofit in 2019

That structure is legally allowed in the state of California, but the group's petition claims that OpenAI's decision to pursue a new structure is driven by a desire not to further its mission, but to provide "AI’s benefits — the potential for untold profits and control over what may become powerful world-altering technologies — to a handful of corporate investors and high-level employees."

Engadget has reached AG Bonta for comment on the petition and will update this article if we hear back.

"Our Board has been very clear⁠ that we intend to strengthen the non-profit so that it can deliver on its mission for the long term. We're not selling it, we're doubling down on its work," OpenAI told Engadget. "We look forward to the input and advice from leaders who have experience in community-based organizations on how we can help them achieve their missions, as recently announced by the creation of our advisory Commission."

OpenAI's primary justification for going for-profit is to raise more money. Currently, there's nothing stopping OpenAI from convincing more people to invest, but as Engadget reported in February, it is limited in the returns it can offer investors. It wouldn't have those limitations as a for-profit company, nor would it have to heed the demands of a nonprofit board focused on the risks of the company's breakthroughs, rather than their utility as consumer products.

OpenAI's board has attempted to reign in the for-profit side over the years, like pushing out Sam Altman in 2023, before he was rehired and the board was filled with new members more friendly to OpenAI's for-profit goals. The organizations behind the petition believe that moves like that are enough justification for the AG to step in to protect the public's interest.

The petition joins other attempts to stop OpenAI's conversion, like Meta's letter to Bonta claiming that OpenAI's transition to a for-profit would "flout the law," and Elon Musk's attempt to buy the company.

Update 8:24PM ET: Added comment from OpenAI. 

This article originally appeared on Engadget at https://www.engadget.com/ai/labor-and-nonprofit-coalition-calls-on-california-ag-to-stop-openai-from-going-for-profit-212548103.html?src=rss
Categories: Technology

Meta wants you to be on your phone during special showings of M3GAN

EnGadget - Wed, 04/09/2025 - 19:04

Horror entertainment specialist Blumhouse is running special screenings of its movie M3GAN where audiences will be encouraged to use their smartphones. Yes, flying in the face of all the warnings and announcements to not interrupt the experience for other viewers, Blumhouse is partnering with Meta to deliver special content during screenings of M3GAN. During these one-night engagements, viewers can use Meta's Movie Mate service to access second screen content, such as a chatbot version of the M3GAN doll, film trivia and behind-the-scenes details. Blumhouse movies Annabelle and Ma are also getting one-night engagements this spring, but those seem to be standard showings where people will get annoyed if you bust out your phone.

To take advantage of this tie-in, theater-goers start by sending a DM to the movie's Instagram account. It will also only work for people inside participating theaters, meaning Instagram will likely require access to viewers' location data.

"The M3GAN in-theater Movie Mate is a first-to-market moviegoer experience," said Omar Zayat, group lead entertainment, tech, travel, gaming and auto at Meta. "We are happy to introduce filmgoers to it by way of Instagram Direct and Click-to-Messenger Ads. We are thrilled to be working with Universal Pictures and Blumhouse to deliver rich experiences designed to get audiences back into theaters."

Buried in all that corporate jargon is an acknowledgement that movie theaters were hit hard by the COVID-19 pandemic. Possibly in an effort to encourage more business, there has been a wave of cinemas allowing or encouraging activities that would normally get you booted from the theater. AMC started hosting special sing-along showings of Wicked because some audience members apparently couldn't stop themselves from doing their best Cynthia Erivo and Ariana Grande impressions. A Minecraft Movie has also seen disruptive behavior, thanks to fan reactions and the filming of fan reactions hoping to go viral.

This article originally appeared on Engadget at https://www.engadget.com/entertainment/tv-movies/meta-wants-you-to-be-on-your-phone-during-special-showings-of-m3gan-220411260.html?src=rss
Categories: Technology

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